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Understanding Billboards and Their Various Types

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Wednesday, 7 Jun 2023 — 133 views — by superadmin

A billboard (or billing board) is a large sign used to display advertisements. They are typically placed in high-traffic areas where many people can see them, such as along busy streets or in marketplaces. Billboards can showcase large banners, bulletins, and other types of visual ads.

Billboards along roads are designed to capture attention quickly since they are only visible for a few seconds. They usually contain just a few words and sometimes feature fun and unique images.

Types of Billboards: Also read: Here are the reasons why you should consider Transit Ads for your advertising needs

Painted Billboard

These are usually hand-painted. A large sheet of paper is painted, which is then pasted onto a large panel. These panels are installed using cranes.

Digital Billboard

Digital billboards use large screens to display ads. Some digital billboards can change their messages frequently, allowing multiple ads to be shown on the same billboard.

Mobile Billboard

The purpose of a mobile billboard is to go where the target audience is, such as at major events. Because they are less common, ads on mobile billboards tend to be more memorable.

3D Billboard

This type of billboard features 3D content that appears to come to life, grabbing the attention and interest of everyone who sees it.

Transportation Billboard

These are located in train stations, commuter rail (KRL), and metro (MRT) stations. There are various sizes and formats, typically situated in busy corridors and tunnels where passengers pass through.

Understanding Billboards and Their Various Types

by superadmin

  • Wednesday, 7 Jun 2023

QUIZ: What type of OOH advertising is best for your product?

Choose the answer that best aligns with your goal. Results will be displayed after you answer all the questions and submit the form.

  • 1. What is the primary goal of your advertising campaign?

  • 2. What is your target audience's daily routine like?

  • 3. What is your budget for this campaign?

  • 4. How long do you plan to run your billboard ad?

  • 5. What kind of message do you want to convey?

  • 6. What is your target audience's primary demographic?

  • 7. How important is creativity and uniqueness in your billboard design?

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Lestari Ads Agency - PT Lestari Dev Solusindo

Lestari Ads Agency is a leading out-of-home media company with the largest network in Indonesia. Lestari Ads Agency aims to create an inspiring journey by building the most effective, accessible and innovative data and advertising ecosystem, thus revolutionizing the way companies connect with their audiences. Lestari Ads has brightened up Indonesia's main streets and points of interest with LED Digital, traditional and iconic high-quality transit ads. We focus on providing impactful, innovative, effective and accessible advertising space.

The most trusted OOH advertising agency in Indonesia

Experience the top of visibility with Indonesia's leading out-of-home (OOH) advertising agency. We specialize in turning the urban landscape into a dynamic canvas for your brand, crafting compelling narratives that capture the imagination of millions. Our mastery over strategic placements and innovative formats ensures your message not only reaches, but resonates with a diverse and expansive audience. With a proven track record of delivering high-impact campaigns across Indonesia's bustling cities and beyond, we redefine what's possible in OOH advertising.

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