Malls in Jakarta have become one of the key hubs for social and shopping activities, offering not only a place for shopping but also significant marketing opportunities. One of the increasingly popular advertising formats is mall screen advertising. In this article, we will discuss the pricing and benefits of mall screen advertising in Jakarta and how these opportunities can enhance your brand's visibility and influence.

Why Mall Screen Advertising in Jakarta?

Malls in Jakarta are not just shopping destinations but also hubs for entertainment, dining, and social activities, bringing together diverse communities. Advertising on mall screens offers incredible advantages because it can reach a wide and varied audience.

Mall Screen Advertising in malls not only provide engaging and dynamic visuals but also offer a deeper interactive experience for consumers. The audience viewing these ads is already in a receptive state to connect with your brand, whether through striking visuals or direct messaging.

What Are the Prices for Mall Screen Advertising in Jakarta?

The prices for mall screen advertising in Jakarta can vary greatly depending on several factors, such as the location of the mall, display duration, screen size, and type of advertisement (e.g., static or video). Below is an overview of the prices you can consider:

• Static Ad Pricing (Still Image): Static ads are generally more affordable than video ads. For small to medium-sized screens, the rental cost can start from around IDR 5 million to IDR 15 million per month, depending on the location and screen size.

• Video Ad Pricing: Video ads that run on large screens for a specified duration tend to be more expensive. For premium locations in major malls like Grand Indonesia or Plaza Indonesia, the cost of renting video ads can range from IDR 15 million to IDR 50 million per month, depending on the duration and frequency of the ad display.

• Premium Locations: Malls in strategic locations, such as Pondok Indah Mall, Central Park, and Pacific Place, generally have higher rates due to heavier foot traffic and a more diverse audience. Rental prices in these locations can reach IDR 50 million to IDR 100 million per month or more, particularly for high-traffic video ads.

Benefits of Mall Screen Advertising for Your Brand

1. High Visibility: Malls in Jakarta attract consistent and diverse foot traffic. Digital screen ads in these places provide high visibility, ensuring your brand is seen by thousands of people every day.

2. Target the Right Audience: With strategically located malls, you can target the right audience for your products or services, from families and young professionals to tourists.

3. Dynamic Messaging: Digital screens allow you to display more dynamic and engaging ads compared to traditional forms of advertising. You can showcase videos, animations, or moving graphics that capture the attention of more people.

4. Interactivity: Some malls now offer interactive screens that allow the audience to engage directly with your ad content, providing a more immersive experience and encouraging them to take action.

Conclusion

Mall Screen Advertising in Jakarta is an incredibly effective choice for increasing brand awareness and reaching a broad audience. While the rental costs can vary, this investment can yield significant results through high visibility and strong engagement. As an OOH (out-of-home) company, we are ready to help you select the right location and package that suits your budget and marketing objectives.