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Types of Transit Advertising in Indonesia
Tuesday, 25 Jun 2024
Thursday, 1 Jun 2023 —
158 views —
by superadmin
Have you and your business thought about how to advertise on billboards? If so, here are some tips on how to make an advertisement to make it stand out even more and attract the attention of your potential customers.
Billboards can be an option for your companies to increase sales or just want to increase brand exposure.
Here are tips you can do in planning a good OOH ad:
1. To the point (Directly to the point to be addressed)
Make sure your advertising messages are short, interesting and to the point:
- Uses 9 words or less.
- Images that stand out or grab attention
- Use easy-to-read fonts and text.
- A standout call to action to get immediate results.
- Opt for bold, contrasting colors that make the text stand out at the same time.
2. Choose the Best or Strategic Location
One of the best ways is by choosing the right and strategic location so that your target consumers can see it clearly.
Make sure you choose a location that:
- It has a high amount of traffic and is in a strategic location
- Clearly visible from the side of the road, facing directly into traffic without any obstructions on billboards.
- Stand out and be different from other ads that are around it.
3. Creative, bold and attract attention
Think about that flashy billboard ad you saw recently. What do they all have in common? They are creative, bold, eye-catching, relevant to you and anything but boring.
Make sure your billboard ad is easy to remember by:
- Be yourself but don't copy any advertising ideas from other companies.
- Plan, research and market surveys to ensure the right messages are seen by the right audience.
- Find the right agency to run or work on your advertisement.
Please contact us if you wish to place Billboard, Videotron or advertisements on public transportation modes in major cities in Indonesia.
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